Hubspot vs Freshsales CRM
Whether you are a startup or a big shot fortune 500
company, the most important thing that drives the business is its customers.
New ventures are experimented and created to attract audience in using them and
thus gaining profit for the business. Without its potential customers, no
business would see its success in daylight. Too keep it simple, it is often the
customers that determine the success of a business or a company. It is due to
this reason that customers are the first preference for a company and they are
to be treated with lot of hospitality. Keeping a customer happy paves new ways.
While some years ago, getting customers to knock on your doors was a task,
today with advanced technology customers can reach out quite easily. Not just
that, you can even find your potential customers out there in the market. One
of the biggest change in technology that made this possible is the CRM.
What is CRM ?
In simple words, CRM stands for Customer
Relationship Management. It is a strategy used to maintain all the interactions
of your company with the existing and potential customers along with managing
relationships with them. It helps to improve the profit by improving customer
service which would lead to enhanced sales.
The software helps in gathering and organizing all
the information including the behavior, interactions and analytics of each and
every customer and prospective clients thus enabling the access of a database
that can be available to everyone at anytime, anywhere. CRM is very useful for
companies as it helps them to identify their consumers and their needs,
preferences and requirements. It further enhances your business opportunities
by providing a good customer service.
Choosing a good CRM that identifies along with your
business and budget is quite important. While there are many CRM’s in the
market, Freshsales and Hubspot are clearly the rulers of them. With advanced features
and innovative tools, they are one of the best out there? So which one would
you choose. While the size of your business and budget depends, here are some
of the features too that you can look into of these two CRM’s.
Hubspot is a well-known name in the CRM market. It
is one of the tools in the Hubspot suit, which aims to facilitate he daily
activities in sales and marketing. The software which is based on Saas
application has various features like contact management, customer management and
email marketing. It also allows the users to effectively organize information
regarding the same. You can easily signup today to get free trial of Hubspot
Crm and know more about it.
Freshsales aims at prioritizing the best
opportunities the company would have in terms of its customers and thus
increasing sales with leads. It uses artificial intelligence for more accuracy
and efficiency and convert the profiles of customers with high probability as
potential client. It looks deeper into sales and gives information like the
prospective touch points, conversations, tasks and transactions of customers.
Hubspot vs
Freshsales
1. User
friendliness
It is essential as a CRM software that it is user
friendly and easy to navigate and use. Hubspot is one of the easiest CRM
software’s out there that is quite easy to install, navigate, learn and use.
With beautiful and organized designs, it’s quite easy to import and export your
contacts and interactions as required. Further you can even adjust the software
according to your needs. You can get free trial of Hubsopt CRM and try
them out for yourself.
Freshsales on the other hand is a bigger software
and opens a wide number of opportunities. It has various number of tools under
each section and while the tools are easy to set you and use, you might have to
see for the varied number of option and its possibilities. It also helps in
synching your customer interactions and emails automatically which would be a
great time saver.
2. Budget
When you consider buying a CRM, you need to
consider the budget too. For a small company that has limited budget and less
employees, Hubspot is the best option as it is totally free. You can get
free trial of Hubspot CRM any time you want. It is a great investment too
for the amazing features it has. The software also has options to add on tools
and features by paying them which can be done as the business progresses into a
larger venture. Freshsales on the other hand target a larger business. While
they do offer CRM for a smaller business scale, the features are quite less
compared to its other plans or even other CRM’s. The initial plan starts for
around 1000 per month while the larger plans can go upto 6000. However, the
enhanced features they provide does make it feel every penny worth.
3. Customer
Support
Customer support is another thing to look into
while getting CRM. You might not know about the various features and would even
want a training before you kick start the whole thing. What makes Hubspot stand
out of the crowd is that not only is it easy to use but has a dedicated team of
customer service, that are just one click away. Further the customer support
helps in training through online sessions as well as in person helping you to
be totally be equipped with the software and be a master in it.
Freshsales too has a customer service that is top
notch. They are available 24/7 to assist to and help you figure the various
tools and services they offer. When you choose Freshsales, you are automatically
privileged for their online training sessions and workshops. However, they do
not have an in person training.
Now that you know all about CRM and the best in the
industry, you can go ahead and try them out. Remember to look into your needs
and expectations out of the CRM before selecting one of the software and going
for it. You could also try out the free trial sessions before settling on a
decision. All you need to do is to sign up today to get free
trial of Hubspot CRM and Freshsales.
Thank you so much for sharing such an insightful article about customer relationship management. I got to learn a lot of new things and will help to enhance the customer experience.
ReplyDeleteBest CRM Software In India